No Picture
General Article

Robb Misso, Accomplished CEO, Shares 5 Tips for Scoring Top-Notch Employees in a Competitive Job Market

Knowledgeable employees are a must for any successful business. They are the backbone of the company and are the ones who do the grind day in and day out to ensure your business stays profitable. In today’s job market, employees have choices when it comes to where they work, and it is no longer enough merely to provide them with a paycheck for doing the work to keep them happy and keep them coming to work for your company each day. Recruiting and training new employees is expensive, and the goal of any company should be to keep good employees with the company for as long as possible. Robb Misso, founder of Dynamic Manufacturing Solutions (DMS) and Austin Regional Manufacturers Association (ARMA), shares tips for scoring and retaining good employees in a competitive job market:

  1. Create a Positive Work Culture

Maintaining a positive work culture will make employees feel like the work they do is worth something to the company. Nobody enjoys going to work when they do not feel like a valued asset to the team. When employees feel happy and comfortable in their jobs, they are less likely to seek employment elsewhere. Social media has made it possible for employees past and present to discuss their personal experiences with a company, and new potential candidates are likely to do research on their own and find these comments.

To create a positive work culture, train management in every department to manage their areas in a more upbeat manner. Employees should never be yelled at or humiliated while they’re at work. While it is the manager’s responsibility to provide feedback that is both good and bad, as well as take disciplinary action in certain cases, employees should be allowed to save face in the process.

  1. Offer Incentives

Be the employer that career-driven candidates want to go to work for by offering enticing employee incentives. Depending on what your budget allows, consider offering incentives like additional paid time off, a break or lunch room that is stocked with snacks and goodies to get them through the day, gift cards or other small rewards for meeting goals and milestones, an exercise space, or maybe even stress relief or personal finance classes.

If given multiple employment offers from several different companies, candidates are going to choose the company that offers the best incentives and the most pleasing work environment. Do some research and see what other companies offer as incentives so you can try to get a leg up on the competition. When coming up with your employee incentives strategy, think Google, considered one of the best places to work in America. That is because employees get extraordinary incentives like a game and relaxation room, free meals, a massage room, and beautiful offices in which to work in.

  1. Provide Competitive Benefits

Benefits are another area of the company that managers need to explore to ensure they get the best candidates applying for open positions. Employers that offer the most affordable and most competitive benefits packages are usually the ones that end up with the best long-term employees.

Benefits that most employees really want include excellent medical insurance with low deductibles and co-pays, free or low-cost dental plans, medical flexible spending accounts, vision care with reasonable eyewear allowances, paid sick time, a retirement savings plan, plenty of vacation days or personal time off days, tuition reimbursement, and industry-specific benefits.

  1. Promote Creativity

Promoting creativity in the workplace is a perk for both employees and the company as a whole. When employees are allowed to think outside of the box and come up with ideas that cross the line into uncharted territory, innovation happens. Especially true of millennials, most employees do not like to be micromanaged or do the work as they have always done it because it is the way they have always done the job.

Create focus groups, brainstorming games, and other fun programs that allow your employees to think freely and come up with more efficient ways to do the work, and you will have applicants bursting through the doors when you have an open position available.

  1. Provide a Work Space that Works

Open floor plans are the way of the future and promote conversations and networking among employees.  Employees want easy access to each other and their supervisors. To create a culture of communication within your workplace, consider going with an open floor plan. While you are at it, make sure your employee’s workspace is warm and inviting. Employees spend many of their waking hours during the week at work, and so the ideal workspace will feel like a second home to them. Create a workspace that features modern decor, a relaxing lunch or break room, and is adorned with interesting art and live plants.

Make your company the …

No Picture
General Article

Jason Kulpa, San Diego CEO, Shares Five Ways to Improve Your Company Culture

Company culture, always unique, refers to the beliefs, character, ethics, and personality of your group. Corporate culture grows naturally over time from the traits of leaders and employees of the company and affects how employees and management handle business, both internally and externally.

There are many ways to improve your company culture and Jason Kulpa, the CEO of UE.co, identifies five primary ways to get started.

1) Reduce Burnout

When an employee feels overwhelmed, and underappreciated burnout occurs. Research has identified several elements that lead to employee fatigue. Studies show that the leading causes are unfair compensation, unreasonable workload, and excessive overtime. Secondary causes include poor management, lack of connection to corporate strategy, and dangerous or unhealthy workplace environments. Taking steps to correct these issues can improve employee morale.

2) Expertly build and use teams.

One way to improve culture is through the practical use of teams to create solutions to existing problems and to generate new ideas. According to The Harvard Business Review establishing groups to address specific issues has many advantages. Teams foster collaboration and interaction between individuals from different areas, and these partnerships are critical to an organization’s long-term success. Team building allows input from multiple sources with varying perspectives, fostering creativity and developing relationships. Empowered members know that their thoughts and ideas are of value to the organization.

3) Create a workplace that works for women.

Money Magazine’s recent article ” What Women Want from a Workplace” presented research showing that nearly 47% if today’s labor force are women. Women offer unique perspectives as well as issues for organizations that are predominantly male bastions. Women communicate differently than their male counterparts and have specific needs. Women are more family oriented and simple things like providing a private area for breastfeeding can enhance their sense of belonging. Additionally, women want support from senior staff, mentoring, and professional development.

4) Limit the top performers hired.

Every organization strives to recruit and retain the best minds available, the superstars. While it is vital to have the best possible recruits, an article in Forbes titled “Ten Reasons Some Managers Won’t Hire Top Performers” notes that hiring top-notch performers can negatively impact those around them. Often seen as people who can do no wrong, in large numbers they can stifle creativity throughout the workforce. A new hire with an excellent resume seems an obvious choice, but compatibility and ability to integrate successfully are equally important.

5) Develop a purpose.

Sherry Hakimi, writing for Fast Company, states that one of the leading secrets of successful companies today is a strong sense of purpose. Success in today’s business climate demands more than just the pursuit of profits but also a sense of purpose. A strong sense of purpose can motivate and mobilize a workforce in ways that the pursuit of profit alone cannot accomplish.

Companies that develop a purpose ensure it is a primary consideration and instill that purpose throughout its workings, differentiating itself from competitors. Purpose becomes a force that drives the organization, attracting talented employees and loyal customers. Employees and consumers today look for institutions that stand for more than just profit and engaged and excited employees become excited about the future.

Organizations of all types can foster this engagement by investing in their future and ensuring a climate of learning, advancement, and the sharing of common goals. Company culture begins at the top, and every organization can find ways to improve.

References:

Dodson, Claire. “Why Purpose-Driven Companies Are Often More Successful.” Fast Company, Fast Company, 22 July 2015,

Pentland, Alex “Sandy”, and Anita Woolley and Thomas W. Malone. “The New Science of Building Great Teams.” Harvard Business Review, 15 July 2015,

Ryan, Liz. “Ten Reasons Some Managers Won’t Hire Top Performers.” Forbes, Forbes Magazine, 15 Sept.. 2016, “What Women Want from a Workplace.” Money Management, 27 Sept. 2017,

 About Jason Kulpa:

Jason Kulpa is the founder and CEO of UE.co, an Inc. Fastest Growing Company that delivers cutting-edge marketing products and services. After graduating from the W.P. Carey School of Business at Arizona State, Mr. Kulpa made a career from encouraging growth in several exciting areas of the tech industry. He is San Diego Business Journal’s “Most Admired CEO” for 2018.

Jason Kulpa Around the Web:

http://www.digitaljournal.com/pr/3862998

http://www.nbcrightnow.com/story/39026829/ueco-ceo-jason-kulpa-announces-entrepreneur-scholarship-winner

https://angel.co/jasonkulpa

https://forbescouncils.com/members/agency/profile/Jason-Kulpa-CEO-Founder-UE-co-UE-co/45315543-918e-4070-a59b-be44bfa066bd

https://www.crunchbase.com/person/jason-kulpa

No Picture
General Article

How to hire a software testing expert

Outstanding software plays an important role behind the enhanced business activities.  There are many phases in the software development process. Testing is one of these phases and used to verify the flawless nature of the software. Many companies in the software development sector do not concentrate on the testing phase. As a result, clients of these companies get frustrated and unsatisfied with the poor software. If you are unable to enhance the business through the existing software with the flaw in any aspect, then you can directly take note of the latest news about the software testing service in detail. You will get the prompt assistance and decide on how to reap benefits from the best service customized by experts in this competitive sector.

Things to keep in mind 

The overall time required for testing the software depends on various things such as the type of project and the overall qualifications of software developers. If you own the business and think about how to invest in the software, then you have to concentrate on both the overall quality and cost of the software. Do not forget that software testing is vital to get the highest possible success. You can focus on the software development life cycle and make sure about extraordinary benefits of testing the software.

Every beginner to the software testing thinks about processes involved in this task. A series of processes involved in this task investigate and evaluate the software’s overall quality and potential to fulfil functional, user, technical, regulatory and business requirements specified by clients. Though there are loads of interconnected processes involved in this software testing, the three main things are as follows.

  • Completeness of the software in terms of the functional requirements
  • Find and ensure about the bug-free nature of the software
  • Assess important things like installation, compatibility, localization, security, performance and usability

Extraordinary benefits 

Business people, artists and professionals in any other sector can make use of the best yet affordable software testing service. They get more than expected benefits and confidence to suggest this service to others in their network. The most common benefits of software testing services include, but not limited to the following.

  • Save your money
  • Prevent catastrophic business emergencies
  • inspire client confidence
  • Maintain the user experience at a good level
  • Bring in the maximum profits
  • Boost customer satisfaction
  • Promote the productivity of the organization

Many companies throughout the UK provide the competitive price of the best software testing service as per requirements of every client. DVT is one of these companies and renowned for the overall quality of the software testing service. You can listen to honest reviews of this company right now and take note of testimonials from former clients. You will be keen and confident to invest in the personalized service from this company.…

No Picture
General Article

What are the services you will get from continuitysa?

The continuitysa limited would provide you the business continuity management services. They would do all the required service and support that you need officially as follows

  • Backup whenever it is needed.
  • Do recovery when the data gets lost.
  • They help in server replication problems and give a high availability solution.
  • They provide you the bandwidth services which includes the internet MPLS and point to point connectivity services.
  • You can able to get the hosting services as like co-location hosting, managed hosting and network security as well as in the virtual hosting services.
  • In additional to that you can also able to get a different types of the standby services that would includes up the server, voice, call center and other networks.
  • They also would provide you the infrastructure service.

Other specialized services

You can able to get biggest business continuity management services and the specialized service offers includes

  • They guide you through giving the business continuity advisory services.
  • They help you for enterprise risk management advisory services.
  • They provide the disaster recovery services.
  • They do the technological services that are required.
  • They also help you in backup corrupted old files.
  • They help in the work area recovery.
  • They provide the information security advisory services.

Why do you want to get such a kind of services?

As a growing business person it is a harder task for you to keep on monitoring all the things. In that case there is a need for you to get some external person help in that place you can choose the best providers as like them. Once when you are linked up with them all your tension and worries would make you to feel relaxed always. It is because business increasing would be dependence on the digital platforms. For protecting and safeguarding them there is a need for you to know the five critical steps for you to achieve the integrations steps.

There is a need for you to align IT and business to cyber resilience strategies. The critical element will make use of the common languages that would enable over here. Neither party would effectively work solo.

You have to get your top management in the buy-ins with most of business initiatives were you would get executive sponsorships in the critical gain transactions. There one size would not fits up all the different approaches there companies must take some time for you to understand the particular threat landscape and their risk appetite.

As with the business there is a need for you to have business continuity with the multi pronged approaches are required.…

No Picture
General Article

The 70-hour startup workweek!

Are you working over the Easter holiday break?  If so, you may well be a startup founder. Funnily enough, I agree a lot of what Tim Ferriss says in his ’4-hour workweek’. He is right, especially in a tech startup it’s important to break away from the constraints of the corporate lifestyle, work extremely efficiently, outsource as many small tasks as possible but you then need to multiply the time he suggests spending on the business by about 20 times. Very few early stage tech startups will survive without their founder working flat out for the first 2 to 5 years of their business. Let’s look at the reasons;

Lack of resource – Tech startups drive efficiency from limited resources. Before the first round of funding startups are boot-strapping. Once the early rounds of funding are received founders are under extreme pressure from investors to meet deadlines. Even with funding they will still rarely have enough resource to fully meet the potential of the company, and from usability and simplicity to disaster proofing and recovery, things will inevitably slip.

Low probability of success – Startup founders face an uphill struggle to succeed in the most competitive market places on earth. With less than a 10% chance of hitting the big time, every little bit of effort put into the business increases that chance. If you don’t grab market share by working all hours, you can be sure your competitors will.

Continuous work cycle – luckily for workaholics, the startup work cycle never really stops. Operational activities such as dealing with customers, suppliers and investors, take place during the normal working week. However, marketing is a 24/7/365 activity. Most startups need to create maximum buzz in order to drive traffic across multiple time zones, so the more that goes in, the more that comes out.

High rewards – We shouldn’t forget that most tech founders are out to change the world in their own little way. This can bring massive rewards both in terms of satisfaction and personal wealth. There is plenty of time to sit on the beach when you are retired. Who wants to look back upon what could have been if they had only put more effort into executing their dream.

In summary, tech startups are not lifestyle businesses, unless your lifestyle is to view work as pleasure, which is possible. Work-life balance is not achievable unless you see work as your life. There will be a period of intense work where you will have to sacrifice some of the things that you hold very dear to you. However, you also owe it to yourself to maximise the chance of success and this can only happen if you are prepared to put 100 percent into achieving your dream.

No Picture
General Article

How to SEO a Website to Make Google Ranking Site Easily

You need to know that there is a Basic SEO (Search Engine Optimization) that makes your site or page, the value is more relevant so that it can provide + value on your site, and result in high ranking sites on Google.

This is also what I will discuss in this post, if you follow this guide properly and correctly, I am sure your site can rank at least 10, but on condition I do not give a guarantee, if the site you are optimizing does not succeed in ranking.

However, this is an SEO technique that I often use to make my articles or posts ranked high on Google.

1.Keyword Research is Good and Right

The first thing about how to SEO a website is Keyword Research, Keyword Research or keyword research is the activity of searching for keywords or keywords that many people are looking for on Google. This makes the site that you optimize becomes more useful and wants to see people, because of that keyword research.

2.On a powerful SEO site for high ranking

On Site or On Page SEO is the same which means to optimize the site from within, or in terms of articles, content, etc., as I mentioned above.

There are several On Site SEO factors that you need to pay attention to. among others are :

  • Site Speed

The first thing that is a powerful On Site SEO factor is the speed of the site, a site that is quickly loaded is a good site, and will be rated both by Google.

  • Relevance

You must know the search engine’s job, which is finding content that is relevant to the keywords people are looking for.

  • Easy to Crawl

Sites that are easy to crawl by Google are good sites, which means that the site provides convenience for crawling by Google Spider.

3.Off Site SEO (Sakti Link To Increase Ranking)

Off Site or Off Page SEO (Backlink) is a common and very mandatory application by LinkHelpers Scottsdale SEO practitioners, because with backlinks your site can get High Ranking on Google with the keywords that you target.

If you have a lot of backlinks, the greater the strength for the ranking you get depends on the type of backlink you get.

4.Like Post Social Media

Ranking factors from Like Post Social Media may just be found on this site, but the truth is true, social media likes are also factors that make your site ranked high on Google.

The more people on Social Media who like your article, the more likely your article is ranked on Google.…

No Picture
General Article

How to Run a Successful Insurance Company

Starting out an insurance company will be one of the toughest things you will do but, done well, the industry promises significant rewards. But with a continuous rise in the number of insurance agencies and companies across the country, how are you going to break through and break even sooner rather than later? And, noting that success in the industry relies on your ability to produce, or rather, your ability to pull in more customers, how will you do it?

Understand your product well

Even as you think of ways of getting enough capital to get started, you must keep in mind the fact that you have to understand all the dynamics of the product you want to sell before you start marketing and selling. And, knowing that insurance products are highly regulated under state laws and company policies, you must take time to learn all the law, revisions on those laws, and what works and what will not work for you.

So, before you start selling, invest time in amassing knowledge. Attend seminars, sign up for online courses and get the relevant certifications. Although this will take time, investment in this kind of education is the best kind of investment you will make in a long time.

Choose an expertise

While you have the option of holding licenses in health insurance, auto, casualty, life, and property insurance, you are better off making one product your specialty. Being an expert in your field means you can seek out more niche opportunities. With time, your customers will bring with them your needs, and you can offer the other products you are licensed to. Word of advice, don’t forget one product while focusing all your attention on one product

Teach more than you are willing to sell

Although it feels natural to sell, customers and prospective clients appreciate it when you are a source of information. Do not assume that they will Google. Sometimes, it’s better to learn from the horse’s mouth instead of browsing through web pages to find certain information.

By standing out as an educator, you become synonymous to your products, which speaks volumes about you and your products, even more than the discount you give our customers.

Push the envelope further by publishing articles about your products and related topics in the insurance industry, tell your customers where they can find insurance quotes and share news that affects the industry. Being a source of information makes you a credible and an authoritative source of information, not just another insurer on the market.

Invest in your people

What this means is that you should invest in professional training your sales team. Your sales agents should understand every aspect of your business and your products, and they should be your biggest brand ambassadors.

For this to be possible, you need to take your employees through comprehensive training programs at the beginning, and also giving them incentives to enroll in company-sponsored courses to build on and improve on their expertise.

Don’t forget to invest in sharpening the soft skills for the whole team.

Invest in marketing

A blend of traditional and digital marketing strategies will help you reach your audience better. Note that you can only market successfully after you’ve identified your target market you want to market the product to.…