Graphic design is an increasingly in-demand career that offers exciting opportunities to work on branding campaigns for companies and individuals. If you’re an arts or design major, or even if you’re just interested in finding out more about graphic design, you might be wondering what you can expect from a graphic design career.
Whatever the case might be, not everyone follows the same path. That doesn’t mean we don’t have things in common. In fact, I could share hundreds of tips and comments on my experience in the industry that you will someday come to find on your own. That’s the beauty of this work. Professional in the traditional sense or not, those of us with experience have a lot to offer novices.
Some basic tips including:
A great Resume
This is the top need here. You have lot of skills but not properly mentioned in a resume can cost the job. Make it as artful as you can. A great graphics designer resume can open the lock.
So it’s a prime need.
Get to Know Your Software
Design and graphic arts in the modern age call for the use of various computer and design programs. Adobe Illustrator and Photoshop, for instance, are two incredibly popular programs that you’ll likely include in your repertoire. To be honest, it doesn’t matter what tool or application you use. If it works for you, then great!
The Customer Is Always Right
This is a tough pill to swallow, especially in a field where the work is your own and you’re pouring your blood, sweat and tears into it. Unfortunately, the customer is always right. Or, in your case, it’s not what you may want for a design, but it’s what the client wants.
Priorities Your Design Portfolio
Learn to do more so you grow more as a creative. Become a Jack or Jane of all trades, if you will. This will not only help you get far, but will also help you secure more work in the industry.
Never Work for Free
When you work for free or relatively cheap, you devalue yourself and your talents. That’s never a good thing and it sets a precedent that many clients will follow.
Graphic designers have to overcome a slew of productivity hurdles on a daily basis. From missing design assets to frequent distractions, repetitive processes that end up taking up too much of your valuable time, and more. Fortunately, most of these challenges have readily available solutions. So work productivity is a must. This will surely increase business success.
To save yourself the trouble, always ask for a deposit up front. That way, if the client takes off and doesn’t pay the full amount, you at least have something in return for the time you invested. And in a creative business, time is money.
The graphic design career path is a great way to enjoy yourself, feel fulfilled by your work, and get paid well. It’s also a career that’s very much in demand! Not everyone can do it, of course, but if you have an artistic eye, an interest in the world around you, an ability to communicate with others and a willingness to commit to a lifetime of learning, then it could well be the career for you.